Personal Data processed for the following purposes and using the following services:
Permissions: device information, Email, Trackers, Usage Data.
Personal Data: Trackers, Usage Data.
Personal Data: Trackers, unique device identifiers for advertising (Google Advertiser ID or IDFA), Usage Data.
Personal Data: number of Users, session statistics, Trackers, Usage Data.
Personal Data: Trackers, Usage Data.
Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service.
Personal Data: various types of Data as specified in the privacy policy of the service.
In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.
Owner and Data Controller
PlayMarketing OU
Email: playmarketingou@gmail.com
PlayMarketing OU
Email: playmarketingou@gmail.com
Among the types of Personal Data that this Application collects, by itself or through third parties, there are: Usage Data; Trackers; number of Users; session statistics; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example). Complete details on each type of Personal Data collected are provided in the dedicated sections of this privacy policy or by specific explanation texts displayed prior to the Data collection. Personal Data may be freely provided by the User, or, in case of Usage Data, collected automatically when using this Application. Unless specified otherwise, all Data requested by this Application is mandatory and failure to provide this Data may make it impossible for this Application to provide its services. In cases where this Application specifically states that some Data is not mandatory, Users are free not to communicate this Data without consequences to the availability or the functioning of the Service. Users who are uncertain about which Personal Data is mandatory are welcome to contact the Owner. Any use of Cookies – or of other tracking tools — by this Application or by the owners of third-party services used by this Application serves the purpose of providing the Service required by the User, in addition to any other purposes described in the present document and in the Cookie Policy. Users are responsible for any third-party Personal Data obtained, published or shared through this Application.
Methods of processing The Owner takes appropriate security measures to prevent unauthorized access, disclosure, modification, or unauthorized destruction of the Data. The Data processing is carried out using computers and/or IT enabled tools, following organizational procedures and modes strictly related to the purposes indicated. In addition to the Owner, in some cases, the Data may be accessible to certain types of persons in charge, involved with the operation of this Application (administration, sales, marketing, legal, system administration) or external parties (such as third-party technical service providers, mail carriers, hosting providers, IT companies, communications agencies) appointed, if necessary, as Data Processors by the Owner. The updated list of these parties may be requested from the Owner at any time. Place The Data is processed at the Owner's operating offices and in any other places where the parties involved in the processing are located. Depending on the User's location, data transfers may involve transferring the User's Data to a country other than their own. To find out more about the place of processing of such transferred Data, Users can check the section containing details about the processing of Personal Data. Retention time Unless specified otherwise in this document, Personal Data shall be processed and stored for as long as required by the purpose they have been collected for and may be retained for longer due to applicable legal obligation or based on the Users’ consent.
The Data concerning the User is collected to allow the Owner to provide its Service, comply with its legal obligations, respond to enforcement requests, protect its rights and interests (or those of its Users or third parties), detect any malicious or fraudulent activity, as well as the following: Hosting and backend infrastructure, Managing contacts and sending messages, Access to third-party accounts, Analytics and Advertising. For specific information about the Personal Data used for each purpose, the User may refer to the section “Detailed information on the processing of Personal Data”.
This Application may ask for some Facebook permissions allowing it to perform actions with the User's Facebook account and to retrieve information, including Personal Data, from it. This service allows this Application to connect with the User's account on the Facebook social network, provided by Facebook Inc. For more information about the following permissions, refer to the Facebook permissions documentation and to the Facebook privacy policy. The permissions asked are the following: Basic information By default, this includes certain User’s Data such as id, name, picture, gender, and their locale. Certain connections of the User, such as the Friends, are also available. If the User has made more of their Data public, more information will be available. device information Email Provides access to the User's primary email address. Trackers Tracker indicates any technology - e.g Cookies, unique identifiers, web beacons, embedded scripts, e-tags and fingerprinting - that enables the tracking of Users, for example by accessing or storing information on the User’s device. Usage Data
Access to third-party accounts This type of service allows this Application to access Data from your account on a third-party service and perform actions with it. These services are not activated automatically, but require explicit authorization by the User. Facebook account access (Meta Platforms, Inc.) This service allows this Application to connect with the User's account on the Facebook social network, provided by Meta Platforms, Inc. Permissions asked: device information; Email; Trackers; Usage Data. Place of processing: United States – Privacy Policy – Opt out.
Advertising This type of service allows User Data to be utilized for advertising communication purposes. These communications are displayed in the form of banners and other advertisements on this Application, possibly based on User interests. This does not mean that all Personal Data are used for this purpose. Information and conditions of use are shown below. Some of the services listed below may use Trackers to identify Users or they may use the behavioral retargeting technique, i.e. displaying ads tailored to the User’s interests and behavior, including those detected outside this Application. For more information, please check the privacy policies of the relevant services. Services of this kind usually allow Users to opt out of such tracking. Users may learn how to opt out of interest-based advertising more generally by visiting the relevant opt-out section in this document. AppLovin (AppLovin Corporation) AppLovin is an advertising service provided by AppLovin Corporation. Personal Data processed: Trackers; Usage Data. Place of processing: United States – Privacy Policy – Opt out. Unity Ads (Unity Technologies ApS) Unity Ads is an advertising service provided by Unity Technologies ApS. Personal Data processed: Trackers; Usage Data. Place of processing: Denmark – Privacy Policy. MobileFuse (MobileFuse LLC) MobileFuse is an advertising service provided by MobileFuse LLC. Personal Data processed: Trackers; Usage Data. Place of processing: United States – Privacy Policy – Opt out. InMobi (InMobi Pte Ltd) InMobi is an advertising service provided by InMobi Pte Ltd. Personal Data processed: Trackers; Usage Data. Place of processing: India – Privacy Policy – Opt out. Mintegral (Mintegral International Limited) Mintegral is an advertising service provided by Mintegral International Limited. Personal Data processed: Trackers; Usage Data. Place of processing: China – Privacy Policy – Opt out. Yandex (YANDEX, LLC) Yandex is an advertising service provided by YANDEX, LLC. Personal Data processed: Trackers; Usage Data. Place of processing: Russian Federation – Privacy Policy. Pangle (BYTEDANCE PTE. LTD.) Pangle is an advertising service provided by BYTEDANCE PTE. LTD. Personal Data processed: Trackers; Usage Data. Place of processing: Singapore – Privacy Policy – Opt out. ironSource (ironSource Ltd.) ironSource is an advertising service provided by ironSource Ltd. Personal Data processed: Trackers; Usage Data. Place of processing: Israel – Privacy Policy. Liftoff (Liftoff Mobile, Inc.) Liftoff is an advertising service provided by Liftoff Mobile, Inc. Personal Data processed: Trackers; Usage Data. Place of processing: United States – Privacy Policy – Opt out. Digital Turbine (Triapodi Ltd.) Digital Turbine is an advertising service provided by Triapodi Ltd. Personal Data processed: Trackers; Usage Data. Place of processing: Israel – Privacy Policy – Opt out. AdMob (Google LLC) AdMob is an advertising service provided by Google LLC. In order to understand Google's use of Data, consult their partner policy and their Business Data page. Personal Data processed: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data. Place of processing: United States – Privacy Policy – Opt Out. BidMachine (Appodeal, Inc.,) BidMachine is an advertising service provided by Appodeal, Inc.. Personal Data processed: Trackers; Usage Data. Place of processing: United States – Privacy Policy – Opt out. PubMatic (PubMatic, Inc.) PubMatic is an advertising service provided by PubMatic, Inc. Personal Data processed: Trackers; Usage Data. Place of processing: United States – Privacy Policy – Opt Out. Meta Audience Network (Meta Platforms, Inc.) Meta Audience Network is an advertising service provided by Meta Platforms, Inc. In order to understand Meta's use of Data, consult Meta's data policy. This Application may use identifiers for mobile devices (including Android Advertising ID or Advertising Identifier for iOS, respectively) and technologies similar to cookies to run the Meta Audience Network service. One of the ways Audience Network shows ads is by using the User's ad preferences. The User can control this in the Facebook ad settings. Users may opt-out of certain Audience Network targeting through applicable device settings, such as the device advertising settings for mobile phones or by following the instructions in other Audience Network related sections of this privacy policy, if available. Personal Data processed: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data. Place of processing: United States – Privacy Policy – Opt out. Smaato (Smaato, Inc.) Smaato is an advertising service provided by Smaato, Inc. Personal Data processed: Trackers; Usage Data. Place of processing: United States – Privacy Policy – Opt out. VERVE (Verve Group Europe GmbH) VERVE is an advertising service provided by Verve Group Europe GmbH. Personal Data processed: Trackers; Usage Data. Place of processing: Germany – Privacy Policy – Opt out. Adjust (Adjust GmbH) Adjust is an advertising service provided by Adjust GmbH. Personal Data processed: Trackers; Usage Data. Place of processing: Germany – Privacy Policy – Opt out. GameAnalytics (GameAnalytics ApS) GameAnalytics is an advertising service provided by GameAnalytics ApS. Personal Data processed: Trackers; Usage Data. Place of processing: Denmark – Privacy Policy.
Hosting and backend infrastructure This type of service has the purpose of hosting Data and files that enable this Application to run and be distributed as well as to provide a ready-made infrastructure to run specific features or parts of this Application. Some services among those listed below, if any, may work through geographically distributed servers, making it difficult to determine the actual location where the Personal Data are stored. Firebase Cloud Functions (Google LLC) Firebase Cloud Functions is a hosting and backend service provided by Google LLC. Personal Data processed: Usage Data; various types of Data as specified in the privacy policy of the service. Place of processing: United States – Privacy Policy.
Analytics The services contained in this section enable the Owner to monitor and analyze web traffic and can be used to keep track of User behavior. Google Analytics 4 (Google LLC) Google Analytics 4 is a web analysis service provided by Google LLC (“Google”). Google utilizes the Data collected to track and examine the use of this Application, to prepare reports on its activities and share them with other Google services. Google may use the Data collected to contextualize and personalize the ads of its own advertising network. In Google Analytics 4, IP addresses are used at collection time and then discarded before Data is logged in any data center or server. Users can learn more by consulting Google’s official documentation. In order to understand Google's use of Data, consult their partner policy and their Business Data page. Personal Data processed: number of Users; session statistics; Trackers; Usage Data. Place of processing: United States – Privacy Policy – Opt Out. Appsflyer (AppsFlyer Ltd) Appsflyer is an analytics service provided by AppsFlyer Ltd. Personal Data processed: Trackers; Usage Data. Place of processing: Israel – Privacy Policy – Opt Out.
Managing contacts and sending messages This type of service makes it possible to manage a database of email contacts, phone contacts or any other contact information to communicate with the User. These services may also collect data concerning the date and time when the message was viewed by the User, as well as when the User interacted with it, such as by clicking on links included in the message. Firebase Notifications (Google LLC) Firebase Notifications is a message sending service provided by Google LLC. Firebase Notifications can be integrated with Firebase Analytics to target analytics-based audiences and track opening and conversion events. Personal Data processed: various types of Data as specified in the privacy policy of the service. Place of processing: United States – Privacy Policy.
In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.
This Application uses Trackers. To learn more, Users may consult the Cookie Policy.
Legal basis of processing The Owner may process Personal Data relating to Users if one of the following applies: Users have given their consent for one or more specific purposes. provision of Data is necessary for the performance of an agreement with the User and/or for any pre-contractual obligations thereof; processing is necessary for compliance with a legal obligation to which the Owner is subject; processing is related to a task that is carried out in the public interest or in the exercise of official authority vested in the Owner; processing is necessary for the purposes of the legitimate interests pursued by the Owner or by a third party. In any case, the Owner will gladly help to clarify the specific legal basis that applies to the processing, and in particular whether the provision of Personal Data is a statutory or contractual requirement, or a requirement necessary to enter into a contract. Further information about retention time Unless specified otherwise in this document, Personal Data shall be processed and stored for as long as required by the purpose they have been collected for and may be retained for longer due to applicable legal obligation or based on the Users’ consent. Therefore: Personal Data collected for purposes related to the performance of a contract between the Owner and the User shall be retained until such contract has been fully performed. Personal Data collected for the purposes of the Owner’s legitimate interests shall be retained as long as needed to fulfill such purposes. Users may find specific information regarding the legitimate interests pursued by the Owner within the relevant sections of this document or by contacting the Owner. The Owner may be allowed to retain Personal Data for a longer period whenever the User has given consent to such processing, as long as such consent is not withdrawn. Furthermore, the Owner may be obliged to retain Personal Data for a longer period whenever required to fulfil a legal obligation or upon order of an authority. Once the retention period expires, Personal Data shall be deleted. Therefore, the right of access, the right to erasure, the right to rectification and the right to data portability cannot be enforced after expiration of the retention period. The rights of Users based on the General Data Protection Regulation (GDPR) Users may exercise certain rights regarding their Data processed by the Owner. In particular, Users have the right to do the following, to the extent permitted by law: Withdraw their consent at any time. Users have the right to withdraw consent where they have previously given their consent to the processing of their Personal Data. Object to processing of their Data. Users have the right to object to the processing of their Data if the processing is carried out on a legal basis other than consent. Access their Data. Users have the right to learn if Data is being processed by the Owner, obtain disclosure regarding certain aspects of the processing and obtain a copy of the Data undergoing processing. Verify and seek rectification. Users have the right to verify the accuracy of their Data and ask for it to be updated or corrected. Restrict the processing of their Data. Users have the right to restrict the processing of their Data. In this case, the Owner will not process their Data for any purpose other than storing it. Have their Personal Data deleted or otherwise removed. Users have the right to obtain the erasure of their Data from the Owner. Receive their Data and have it transferred to another controller. Users have the right to receive their Data in a structured, commonly used and machine readable format and, if technically feasible, to have it transmitted to another controller without any hindrance. Lodge a complaint. Users have the right to bring a claim before their competent data protection authority. Users are also entitled to learn about the legal basis for Data transfers abroad including to any international organization governed by public international law or set up by two or more countries, such as the UN, and about the security measures taken by the Owner to safeguard their Data. Details about the right to object to processing Where Personal Data is processed for a public interest, in the exercise of an official authority vested in the Owner or for the purposes of the legitimate interests pursued by the Owner, Users may object to such processing by providing a ground related to their particular situation to justify the objection. Users must know that, however, should their Personal Data be processed for direct marketing purposes, they can object to that processing at any time, free of charge and without providing any justification. Where the User objects to processing for direct marketing purposes, the Personal Data will no longer be processed for such purposes. To learn whether the Owner is processing Personal Data for direct marketing purposes, Users may refer to the relevant sections of this document. How to exercise these rights Any requests to exercise User rights can be directed to the Owner through the contact details provided in this document. Such requests are free of charge and will be answered by the Owner as early as possible and always within one month, providing Users with the information required by law. Any rectification or erasure of Personal Data or restriction of processing will be communicated by the Owner to each recipient, if any, to whom the Personal Data has been disclosed unless this proves impossible or involves disproportionate effort. At the Users’ request, the Owner will inform them about those recipients.
Legal action The User's Personal Data may be used for legal purposes by the Owner in Court or in the stages leading to possible legal action arising from improper use of this Application or the related Services. The User declares to be aware that the Owner may be required to reveal personal data upon request of public authorities. Additional information about User's Personal Data In addition to the information contained in this privacy policy, this Application may provide the User with additional and contextual information concerning particular Services or the collection and processing of Personal Data upon request. System logs and maintenance For operation and maintenance purposes, this Application and any third-party services may collect files that record interaction with this Application (System logs) or use other Personal Data (such as the IP Address) for this purpose. Information not contained in this policy More details concerning the collection or processing of Personal Data may be requested from the Owner at any time. Please see the contact information at the beginning of this document. Changes to this privacy policy The Owner reserves the right to make changes to this privacy policy at any time by notifying its Users on this page and possibly within this Application and/or - as far as technically and legally feasible - sending a notice to Users via any contact information available to the Owner. It is strongly recommended to check this page often, referring to the date of the last modification listed at the bottom. Should the changes affect processing activities performed on the basis of the User’s consent, the Owner shall collect new consent from the User, where required.
Personal Data (or Data) Any information that directly, indirectly, or in connection with other information — including a personal identification number — allows for the identification or identifiability of a natural person. Usage Data Information collected automatically through this Application (or third-party services employed in this Application), which can include: the IP addresses or domain names of the computers utilized by the Users who use this Application, the URI addresses (Uniform Resource Identifier), the time of the request, the method utilized to submit the request to the server, the size of the file received in response, the numerical code indicating the status of the server's answer (successful outcome, error, etc.), the country of origin, the features of the browser and the operating system utilized by the User, the various time details per visit (e.g., the time spent on each page within the Application) and the details about the path followed within the Application with special reference to the sequence of pages visited, and other parameters about the device operating system and/or the User's IT environment. User The individual using this Application who, unless otherwise specified, coincides with the Data Subject. Data Subject The natural person to whom the Personal Data refers. Data Processor (or Processor) The natural or legal person, public authority, agency or other body which processes Personal Data on behalf of the Controller, as described in this privacy policy. Data Controller (or Owner) The natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of Personal Data, including the security measures concerning the operation and use of this Application. The Data Controller, unless otherwise specified, is the Owner of this Application. This Application The means by which the Personal Data of the User is collected and processed. Service The service provided by this Application as described in the relative terms (if available) and on this site/application. European Union (or EU) Unless otherwise specified, all references made within this document to the European Union include all current member states to the European Union and the European Economic Area. Cookie Cookies are Trackers consisting of small sets of data stored in the User's browser. Tracker Tracker indicates any technology - e.g Cookies, unique identifiers, web beacons, embedded scripts, e-tags and fingerprinting - that enables the tracking of Users, for example by accessing or storing information on the User’s device. Legal information This privacy policy relates solely to this Application, if not stated otherwise within this document.
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